Ga Maamli

Ga Maamli

FONT DESIGN

FONT DESIGN

Traditional handwritten posters are originally used to announce social events like concerts, boxing matches, and parties. These posters exuded a distinct flair and vivacity. Inspired by the handwritten wheatpaste posters found in the vibrant coastal communities of Accra, Ga Maamli is a display font that embodies the spirited essence of the Ga people. Commissioned by Google Fonts, Ga Maamli ambitiously seeks to be a digital representation of this handwritten style and not a replacement of traditional sign writing.

Figs 1, 2, 3, 4 and 5 show the glyph construction logic used to create Ga Maamli. While trying to preserve the vernacular nature and brushstroke logic, it adhered to some typographic rules.

Fig 1 - Lowercase 'K'

Fig 1 - Lowercase 'K'

Fig 2 - Uppercase 'K'

Fig 2 - Uppercase 'K'

To establish a family, there had to be some form of harmonization between LC and UC characters. This also contributed to the overall visual language.

Fig 3 - Lowercase 'Latin alpha'

Fig 3 - Lowercase 'Latin alpha'

Fig 4 - Uppercase 'Latin alpha'

Fig 4 - Uppercase 'Latin alpha'

Fig 5 - Construction logic of Uppercase 'A'

Fig 5 - Construction logic of Uppercase 'A'

Sample designs mimicking Traditional handwritten posters using Ga Maamli

Sample designs mimicking Traditional handwritten posters using Ga Maamli