Ga Maamli

Ga Maamli

Ga Maamli

FONT DESIGN

FONT DESIGN

Traditional handwritten posters are originally used to announce social events like concerts, boxing matches, and parties. These posters exuded a distinct flair and vivacity. Inspired by the handwritten wheatpaste posters found in the vibrant coastal communities of Accra, Ga Maamli is a display font that embodies the spirited essence of the Ga people. Commissioned by Google Fonts, Ga Maamli ambitiously seeks to be a digital representation of this handwritten style and not a replacement of traditional sign writing.

Figs 1, 2, 3, 4 and 5 show the glyph construction logic used to create Ga Maamli. While trying to preserve the vernacular nature and brushstroke logic, it adhered to some typographic rules.

Fig 1 - Lowercase 'K'

Fig 1 - Lowercase 'K'

Fig 1 - Lowercase 'K'

Fig 2 - Uppercase 'K'

Fig 2 - Uppercase 'K'

Fig 2 - Uppercase 'K'

To establish a family, there had to be some form of harmonization between LC and UC characters. This also contributed to the overall visual language.

Fig 3 - Lowercase 'Latin alpha'

Fig 3 - Lowercase 'Latin alpha'

Fig 3 - Lowercase 'Latin alpha'

Fig 4 - Uppercase 'Latin alpha'

Fig 4 - Uppercase 'Latin alpha'

Fig 4 - Uppercase 'Latin alpha'

Fig 5 - Construction logic of Uppercase 'A'

Fig 5 - Construction logic of Uppercase 'A'

Fig 5 - Construction logic of Uppercase 'A'

Sample designs mimicking Traditional handwritten posters using Ga Maamli

Sample designs mimicking Traditional handwritten posters using Ga Maamli

Sample designs mimicking Traditional handwritten posters using Ga Maamli